The Aluna blog

Straight talk on what it really takes to build a website that gets found and gets you customers. The design is the easy part. We write about the rest.

AI and Web Strategy

You Cannot Just Prompt a Website With AI: What AI Builds and What It Cannot

AI can generate a good looking website from a prompt in minutes, but that is only the easy part. The keyword strategy, speed tuning, schema, accessibility, and lead capture that make a site actually bring in customers still need real work.

By Juan Garcia · 8 min read

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AI and Web Strategy

The Prompt Is the Easy Part: The Invisible 90 Percent AI Skips

An AI website builder hands you a design, which is only the visible 10 percent of a working website. The invisible 90 percent, search strategy, speed, schema, accessibility, crawlability, and lead follow up, is what AI skips and what actually gets you customers.

By Juan Garcia · 9 min read

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Generative Engine Optimization

How to Get Your Business Cited by ChatGPT and AI Assistants

A practical guide for local business owners on how to get cited by ChatGPT, Perplexity, and Google AI Overviews, and why most of the popular advice misses what actually earns the mention.

By Juan Garcia · 9 min read

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Lead Generation

The Most Valuable Part of Your Website Is the Part AI Cannot Build

If your website looks great and gets visitors but still no calls, the problem is almost never the design. It is the lead capture and follow up system, and that is the one part AI cannot build from a prompt.

By Juan Garcia · 9 min read

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Lead Generation

Missed Calls Are Costing You Thousands: Speed to Lead and Text Back

Most missed callers never try again, and many dial a competitor within minutes. Here is the real cost of missed calls and how instant text back plus fast human follow up plugs the leak.

By Juan Garcia · 8 min read

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Technical SEO

Core Web Vitals Explained in Plain Language for Business Owners

Core Web Vitals are three speed and stability scores Google uses to judge your site. Here is what they mean, why they affect both rankings and sales, and why fast looking AI builds still fail them.

By Juan Garcia · 10 min read

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Technical SEO

Why Your Beautiful AI Website Is Invisible on Google

If your AI built website looks great but never appears on Google, the problem is almost always technical, not visual. Here are the five reasons it stays invisible and how to fix each one.

By Juan Garcia · 9 min read

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